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Red socks are back.
BLAKE (formerly The Sir Peter Blake Trust) have launched their new red socks for 2021 in partnership with The Warehouse.
These red socks (75 percent organic cotton, 22 percent recycled polyester and 100 percent lucky) are available instore and online from The Warehouse for just $5 a pair.
For every pair sold, The Warehouse will generously donate $2.50 to BLAKE to help them continue their environmental leadership programmes that aim to inspire and prepare people to lead a sustainable future for Aotearoa.
Since 1995, when Sir Peter Blake and Team New Zealand made yachting history by winning the America’s Cup, red socks have become a symbol of backing the Kiwi spirit, stepping up and showing the world what great teamwork and leadership can do to achieve extraordinary things for our nation.
You can learn more about it below
Share your red sock story and WIN!
We know Kiwis have some fantastic stories about Sir Peter Blake and red socks from past yachting campaigns, and our friends at BLAKE would love to hear them.
Here’s how you can win some great prizes, including BLAKE T-shirts and caps:
- Purchase your red socks – online or instore from The Warehouse.
- Post your story and/or a photo of yourself and your friends and whanau wearing your red socks on social media.
- Use the hashtag #BLAKERedSocks
- Tag BLAKE into your social media post.
- Facebook: @BLAKENewZealand
- Instagram: blake_newzealand
- Twitter: @blakenewzealand
BLAKE will select the winning posts through March and send each lucky winner a great BLAKE prize pack.
